Privacy Policy

Introduction

At Sho Sho® Leggings, Clothing Official Website, we are committed to protecting your privacy. This Privacy Policy explains how we collect, use, and share information about you when you visit our website or make a purchase from us.

Please take a moment to familiarize yourself with our privacy practices. Contact us if you have any questions or concerns. By using our website and services, you agree to the terms of this Privacy Policy.

Information We Collect

We only collect information that helps us provide a better shopping experience. The types of information we collect include:

  • Contact information such as your name, email address, phone number, and shipping/billing address when you create an account or make a purchase.
  • Payment information such as your credit/debit card number, expiration date, CVV code, and billing address when you make a purchase. This information is processed securely through third-party payment processors.
  • Order information such as the items purchased, quantity, date, and delivery details for your orders and exchanges.
  • Communications between you and Sho Sho® Leggings, Clothing Official Website when you contact us with questions or comments. We may keep a record of any communication for training and quality assurance purposes.
  • Activity information such as pages you visited, products you viewed, search terms you used, and how you interact with our website. This information is collected through cookies, web beacons, and other technologies.
  • Device information such as your IP address, device type, operating system, browser type, referring/exit pages, and date/time stamps. This information is collected through log files and cookies.
  • Location information such as your IP address and/or ZIP code to estimate your location. This information is collected through log files and device settings.
  • Social media information if you interact with us on social media platforms like Facebook or Twitter. This may include your profile information, pictures, posts, usernames, etc.
  • Surveys and feedback that you choose to submit about your shopping experience and preferences.

How We Use Your Information

We use your information to:

  • Fulfill orders, process payments, and keep you updated on your orders.
  • Respond to your requests and questions and provide customer support.
  • Improve our products and services by analyzing shopping trends, customer needs, and site activity.
  • Send marketing and promotional emails about new products, sales, discounts, etc. You can control whether you receive these emails.
  • Personalize your shopping experience by displaying products and offers tailored to your interests and location.
  • Conduct research and analytics to improve our website and business operations. Data is aggregated and anonymized for analytics purposes.
  • Maintain security, prevent fraud, troubleshoot issues, comply with legal requirements, and enforce our policies.

We process your information for the purposes outlined above based on the following legal grounds:

  • Your consent to receive marketing communications. You can withdraw consent anytime.
  • The necessity to fulfill our contractual obligations to process your orders and provide services.
  • Legitimate business interests like improving our offerings, website functionality, and customer experience.
  • Compliance with legal obligations related to security, fraud prevention, and applicable laws.

Information Sharing

We do not sell or share your personal information except in the following limited circumstances:

  • Service providers: We share information with third-party companies that help us operate and market our business. These include payment processors, shipping partners, marketing/advertising services, website hosts, data analytics, and more.
  • Business transfers: If we are acquired by another company, go through a merger, bankruptcy, or other reorganization, your information may be transferred to them.
  • Legal requirements: We may disclose information to comply with laws, respond to subpoenas, court orders, requests by government institutions, or to exercise/protect legal rights and interests.
  • Safety and security: We may share information to prevent physical harm or damage, financial loss, report illegal activity, or enforce our policies.
  • Aggregate/anonymized data: We may share statistical data about site visitors and customers that cannot be tied back to any individual. This data helps us understand usage patterns and improve the website.

Your Choices and Rights

You have the following rights related to your personal data:

  • Access/update/correct your contact, account, and order data by logging into your account. You can also contact us to access, update, or correct other personal data we may have.
  • Delete your account and personal data by emailing a request. We may retain certain data for recordkeeping purposes.
  • Object to or restrict processing of your personal data by contacting us. We may continue processing for legitimate business purposes like fulfilling orders, security, fraud prevention, or legal compliance.
  • Portability of your data in machine-readable format. You can request this by emailing us.
  • Withdraw consent for marketing communications by clicking unsubscribe anytime. This will not affect previous processing.
  • Not be subject to automatic profiling or decision making that has legal or similar effects on you. We do not use automated decision making that has such effects.
  • File complaints about our handling of your data with the relevant supervisory authority. We encourage you to contact us first so we can address your concerns directly.

Retention of Personal Data

We retain personal data only as long as necessary for business, tax, or legal purposes:

  • Customer data is retained for 6 years after your last order to comply with tax/bookkeeping requirements.
  • Marketing data is retained until you unsubscribe. You can opt-out of emails anytime.
  • Inactive accounts may be deleted after prolonged periods of inactivity.
  • All categories of personal data may be retained longer for legal disputes, investigations, or security purposes.

Cookie Policy

Our website uses first-party and third-party cookies, web beacons, tags, scripts, and similar technologies to provide our service and collect non-personal data. These technologies allow us to remember your preferences, analyze site activity, and display relevant content and ads.

You can control cookies through your browser settings and other tools. Opting out may affect website functionality.

Data Security

We follow industry standards and maintain reasonable security practices to protect your data:

  • Secure network configuration, encryption protocols, and access controls
  • Monitoring for threats, unauthorized access, and policy violations
  • Employee training and access restrictions to your data
  • Backups and redundant data stores help prevent data loss

However, no method of transmission or storage is completely secure. We cannot guarantee absolute security of your data.

International Data Transfers

We are a U.S. company and comply with U.S. data protection laws. If you are accessing our website from an international location, any information we collect will be transferred to and processed in the United States.

Changes to this Privacy Policy

We may update this policy from time to time as our data practices evolve. We will notify you of material changes by posting the revised policy on our website. You are advised to consult this policy regularly for any changes. Continued use of our website signifies acceptance of the revised policy.

How to Contact Us

Please feel free to contact us if you have any questions about our privacy practices or this policy:

Email: [email protected]

Phone: (123) 456-7890

Address: 123 Sho Sho Ln, Fashion City, CA, 98765, USA

Additional Disclosures for California Residents

The California Consumer Privacy Act (CCPA) requires us to disclose categories of personal information we collect and use for business purposes in the preceding 12 months:

  • Identifiers like name, address, IP address, device IDs, etc.
  • Customer records like orders, preferences, profiles, etc.
  • Characteristics like age, gender, household demographics, etc.
  • Commercial information like purchases, billing details, etc.
  • Internet activity like browsing history, search history, page interactions, etc.
  • Geolocation data like device location based on IP address.
  • Audio/visual data like call/chat recordings with customer consent.

This information is collected for the business purposes described in the ‘How We Use Your Information’ section above. We do not sell or share personal information with third parties for their direct marketing purposes.

Within the preceding 12 months, we have disclosed each of the above categories of personal information with service providers for operational purposes as outlined in the ‘Information Sharing’ section.

Under CCPA, California residents have the right to:

  • Request access to their data twice a year free of charge.
  • Request a portable copy of their data in electronic form.
  • Request deletion of all their information.
  • Opt-out of sale/sharing, though we do not sell data.

To exercise these rights, please contact us. We may need to verify identity before processing requests. We will not discriminate against consumers for exercising their rights.

Conclusion

Thank you for taking the time to review our Privacy Policy. We appreciate you entrusting Sho Sho® Leggings, Clothing Official Website with your personal information. Please contact us if you have any questions!